SPARK visual communication strategies in action: Interview with Patricia Galipeau, Genomics Research Manager at Fred Hutch

In this special post, we interview Patricia Galipeau. Patricia is a Genomics Research Manager in the Reid Laboratory at Fred Hutchinson Cancer Research Center. The Reid Lab focuses on Barrett’s Esophagus, a condition in which special kinds of cells line the esophagus and can develop into esophageal adenocarcinoma. Prior to working in the Reid Lab, […]

Case study – Immunogenicity infographic from Beatriz Inglessis

A few weeks ago, we offered to give feedback to S.P.A.R.K. enrollees who put our 5 strategies for the visual communication of science into action when making their own pictures. Enrollees sent over many wonderful examples of their work. In this post, we’ll walk through some of the feedback we gave to enrollee Beatriz Inglessis. Beatriz […]

Misconceptions in the visual communication of science III: More color is better

*Note* This post is part of our ongoing series “Misconceptions in the visual communication of science.” You can find other posts in the series here. As a team of scientists and scientific illustrators, we’ve worked alongside many researchers who try their very hardest to communicate through pictures. Yet, despite best intentions, we often see common […]

Misconceptions in the visual communication of science II: I need to know how to draw in order to make an effective picture

*Note* This post is part of our ongoing series “Misconceptions in the visual communication of science.” You can find other posts in the series here. As a team of scientists and scientific illustrators, we’ve worked alongside many researchers who try their very hardest to communicate through pictures. Yet, despite best intentions, we often see common […]

Misconceptions in the visual communication of science

As a team of scientists and scientific illustrators, we’ve worked alongside many researchers who try their very hardest to communicate through visuals. Yet, despite best intentions, we often see common misconceptions that undermine the effectiveness of the visuals we encounter. We cover 3 common misconceptions here, and we’ll cover more in future posts. We work […]

The iterative design process behind the makeover of a picture

This blog post was written collaboratively by the Picture as Portal team. Illustrations by Tami Tolpa. In our S.P.A.R.K. online course we stress that creating a great scientific or technical figure is an iterative process. Like great writing, all great pictures go through an “ugly” phase. Only after rounds of modification and editing–ideally with the […]

Path pattern make over – contact tracing

This post was contributed by Picture as Portal® cofounder, Tami Tolpa. Tami has a Master of Fine Arts degree in Medical Illustration from the Rochester Institute of Technology. Greetings from Seattle, Washington! By now, we’ve all seen many pictures of the novel coronavirus, and that includes visual communications about how to protect ourselves from infection. The slide […]

Case study- Infographic for the Journal of Biological Psychiatry – Before and After

This post was contributed by Picture as Portal® cofounder, Tami Tolpa. Tami has a Master of Fine Arts degree in Medical Illustration from the Rochester Institute of Technology. I was trained as a medical illustrator, but I‘m often called upon to perform a role that’s less about illustrating cells and tissues, and more about the design […]

COVID-19 comic case study: Using comics to access your audience

In our S.P.A.R.K. online course, one of the most important visual communication strategies we teach is Access your Audience (the A in S.P.A.R.K.). This means that you should tailor your content and design to your target audience in order to connect with them most effectively. This post explores how some of the inherent qualities of comics can […]

Case study – Infographic: Discoveries from metagenomics

Our Science Communications Director, Tyler Ford, also creates written, visual, and social media  content for biotech companies and researchers. As you might imagine, Tyler often makes use of the visual communication strategies he’s learned from our S.P.A.R.K. online course. Below, we walk through a few of the strategies Tyler applied to the creation of this […]

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